Congress Designates July 2025 as 'American Grown Flower Month' to Boost Domestic Farms

This resolution officially designates July 2025 as "American Grown Flower and Foliage Month." The goal is straightforward: Congress wants to shine a spotlight on domestic flower growers and encourage consumers to buy blooms grown right here in the U.S.

The Case for Buying Local Bouquets

If you’ve ever bought a dozen roses only to have them wilt two days later, this resolution might resonate. Congress notes that while Americans spend over $59 billion annually on floral products, only about 20 percent of those flowers are actually grown domestically. The rest are imported, meaning they’ve traveled farther and often don’t last as long once they hit your kitchen table.

This resolution aims to shift that balance by highlighting the economic contribution of U.S. growers. It’s essentially a public awareness campaign that recognizes that buying domestic flowers supports thousands of small businesses and jobs across the country, making it a key part of the overall U.S. agricultural sector. For the average person, this means your purchase directly supports a farmer or small business owner instead of just covering global shipping costs.

The "Certified American Grown" Label Push

Since 2014, there has been a push to use the "Certified American Grown" logo to help consumers identify domestic products. This resolution encourages everyone—from florists planning a wedding to you picking up a Mother's Day bouquet—to actively seek out and display flowers and foliage bearing this label during July 2025. This isn't a new law or a tax break; it’s a symbolic move to increase market visibility for U.S. producers.

Think of it this way: when you’re standing at the grocery store or local flower market, this resolution is designed to make you pause and ask, "Where did these come from?" If you choose the local option, you’re often getting a fresher product, and you’re certainly supporting a U.S. farm. While this resolution doesn't force anyone to do anything, its impact lies in consumer education and the potential to give domestic growers a much-needed boost against foreign competition.